This campaign is the 2015 Global Leaf campaign and has been rolled out worldwide, across OOH at motor/trade shows and approximately 30+ airports around the world. The campaign is based on “electrimonials” of REAL Leaf car drivers around the world. TBWA came to us to create this multi-platform campaign for OOH, print and web.

This project is so special because stock doesn’t exist at the size and scale and therefore many painful hours were needed to make this happen.