Dentsu approached us to create a series of short videos for a social media campaign promoting 7-Eleven’s partnership with Fortnite for an interactive challenge.
Our team used supplied UGC footage of real cars in 7-Eleven parking lots as well as in-game shots. We handled the VFX to mimic the signature Fortnite “rift” effect to transport the cars from the real world to the virtual in-game world.